Tsim ib lub koom haum tshawb fawb los daws qhov kev sib tw ntawm Kev Tsim Cov Khoom Siv Blockbuster: Ziyan Foods Accelerates "Self-Revolution"

Khoom noj khoom haus R & D txawv ntawm lwm qhov chaw thiab yuav tsum tau saib xyuas kom meej. Nyob rau hauv xyoo tas los no, kev tshawb fawb thiab kev loj hlob hauv kev lag luam zaub mov tau muab qhov tseem ceeb nce ntxiv.

Thaum sawv ntxov lub Kaum Ib Hlis 17, lub rooj sib tham pib ntawm Ziyan Food Innovation Research Institute tau muaj nyob rau hauv Guanyun County, Lianyungang.

Raws li lub npe nrov hauv kev lag luam khoom noj khoom haus braised thiab ib tus neeg ua si hauv kev lag luam uas paub tab, vim li cas Ziyan Food tau tsim nws tus kheej Innovation Research Institute? Zhong Huaijun, Tus Thawj Coj ntawm Ziyan Food Innovation Research Institute, tau hais tias, "Raws li tib neeg txoj kev ua neej nyob mus ntxiv, cov neeg siv khoom xav tau ntau dua cov zaub mov zoo thiab kev paub dhau los. Ziyan Food's tsim lub koom haum tshawb fawb yog raws li cov kev xav tau ntawm kev lag luam thiab kev loj hlob. " Zhong Huaijun tau hais ntxiv tias Ziyan Food yuav txuas ntxiv tshawb nrhiav thiab txhim kho kev lag luam zaub mov noj qab haus huv, kom ntseeg tau tias kev tshawb fawb yav tom ntej tsis yog tsom rau kev saj thiab kev nyab xeeb xwb tab sis kuj rau kev noj qab haus huv.

Nws tau tshaj tawm tias lub koom haum Ziyan Food Innovation Research Institute yuav ua peb lub luag haujlwm tseem ceeb: nthuav tawm ntau cov khoom tshiab uas ua raws li kev lag luam thiab kev xav tau ntawm cov neeg siv khoom, ua kom cov khoom zoo thiab cov khoom noj muaj kev nyab xeeb, thiab hloov cov kev tshawb fawb sai rau hauv kev tsim khoom.

Ntawm qhov kev tshwm sim, tus neeg sau xov xwm los ntawm Blue Whale Finance tau pom tias lub koom haum Ziyan Food Innovation Research Institute tau npaj ntau qhov chaw ua haujlwm, suav nrog thaj chaw ua lag luam, thaj chaw muag khoom, thaj chaw tshawb fawb txog kev siv tshuab, thaj chaw soj ntsuam, thiab thaj chaw ntsuas ntsuas. Ziyan Food kuj tau ua kom zoo dua qub thiab txhim kho nws cov khoom lag luam R&D uas twb muaj lawm nyob rau hauv cov nqe lus ntawm ob qho tib si software thiab kho vajtse, piv txwv li, los ntawm kev yuav khoom ntawm cov khoom noj khoom haus hauv tsev thiab thoob ntiaj teb thiab cov khoom siv kuaj thiab nqa cov kws tshawb fawb tsw thiab cov txuj ci siab.

Raws li cov ntaub ntawv muaj, Ziyan Food yog lub chaw tsim khoom loj ntawm cov khoom noj braised hauv Suav teb, tsom rau R & D, ntau lawm, thiab muag khoom ntawm cov khoom braised. Lub tuam txhab cov khoom tseem ceeb muaj xws li "Tus txiv thiab tus poj niam lub ntsws Slices," "Baiwei Chicken," thiab "Tengjiao Chicken," uas yog tsim los ntawm cov nqaij qaib xws li nqaij qaib, duck, nqaij nyuj, nqaij npuas, thiab zaub, nqaij nruab deg, thiab cov khoom soy. Cov khoom no feem ntau yog siv los ua cov tais diav nrog zaub mov, ntxiv los ntawm kev noj ib yam nkaus, nrog rau lub npe tseem ceeb yog "Ziyan."

Txawm hais tias muaj ntau hom khoom lag luam, cov khoom lag luam tseem ceeb "Tus txiv thiab tus poj niam lub ntsws" tseem yog tus neeg muag khoom muaj zog. Raws li Ziyan Food's 2023 daim ntawv tshaj tawm ib nrab xyoo, cov khoom tshiab tau pab 86.08% ntawm lub tuam txhab cov nyiaj tau los ntawm kev lag luam, nrog rau "hnub qub" cov khoom "Tus txiv thiab tus poj niam lub ntsws" ua rau muag ntawm 543 lab yuan, suav txog 31.59%.

"Peb ib txwm sim los tsim cov khoom lag luam hnub qub ntau dua li 'Tus txiv thiab tus poj niam lub ntsws Slices' thiab 'Tengjiao Chicken.' Piv txwv li, xyoo no peb tau tshaj tawm cov khoom lag luam xws li Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Nqaij Tab sis nws yog qhov nyuaj heev kom dhau ob yam khoom no, vim tias peb cov neeg siv khoom feem ntau xav txog Tengjiao Nqaij qaib thiab Tus Txiv thiab Tus Poj Niam Lub ntsws ua ntej, thiab tom qab ntawd yuav lwm tus. Peb tau racked peb lub hlwb sim outdo peb tus kheej, thiab feem ntau tej yam tsis mus raws li tau npaj tseg, tab sis peb yuav tsum ua kom launching cov khoom uas tseem ceeb, "Zhong Huaijun hais. "Kuv nquag hais tias nws zoo li WeChat tshaj QQ; Peb puas tuaj yeem tsim lwm tus thiab hloov pauv peb tus kheej?

Nws tau tshaj tawm tias Ziyan Food tau tsim kev koom tes ntev, ruaj khov nrog cov neeg muag khoom loj xws li Wens Foodstuff Group, New Hope Group, thiab COFCO Group rau kev muab cov khoom tseem ceeb xws li nqaij qaib, nqaij nyug, thiab cov khoom noj. Qhov no tso cai rau lub tuam txhab los muab cov khoom xyaw tshiab, zoo tshaj plaws los ntawm lub hauv paus chiv keeb thiab, tso siab rau nws tsib lub hauv paus tsim khoom, tsim cov khoom siv thoob ntiaj teb nrog cov saw hlau zoo tshaj plaws raws li lub vojvoog hluav taws xob, cov khoom siv ceev ceev, thiab qhov siab tshaj plaws tshiab. . Kev txiav txim muab tso rau hnub dhau los yog tsim nyob rau tib hnub thiab xa mus rau cov khw muag khoom ntawm tib lossis hnub tom qab, kom ntseeg tau qhov tshiab ntawm cov khoom.

Nws yog ib qho tseem ceeb uas qhov kev txhim kho ntawm Ziyan Food's supply chain kuj tau txhim kho nws cov nqi. Ziyan Food tau hais hauv nws daim ntawv tshaj tawm nyiaj txiag hais tias tus nqi ntawm cov khoom siv raw yog ze rau ntau xyoo dhau los, thiab lub tuam txhab tau ntxiv dag zog rau cov khoom lag luam kom zoo, txhim kho cov txheej txheem tsim khoom, thiab kev siv thev naus laus zis tshiab, ua rau muaj kev txhim kho tseem ceeb hauv cov nyiaj tau los.

Raws li Ziyan Food's 2023 daim ntawv tshaj tawm peb lub hlis twg, lub tuam txhab ua tiav cov nyiaj tau los ntawm kev ua haujlwm ntawm kwv yees li 882 lab yuan hauv thawj peb lub hlis twg. Lub tuam txhab cov nyiaj tau los tag nrho yog 24.19%, nce 6.69 feem pua ​​​​ntawm cov ntsiab lus xyoo-rau-xyoo; net profit margin yog 12.06%, nce 3.94 feem pua ​​​​ntawm cov ntsiab lus xyoo-rau-xyoo. Saib ntawm cov ntsuas ib lub hlis twg, nyob rau lub quarter thib peb ntawm 2023, lub tuam txhab cov nyiaj tau los tag nrho yog 29.17%, nce 11.07 feem pua ​​​​ntawm cov ntsiab lus xyoo-rau-xyoo thiab 6.18 feem pua ​​​​cov ntsiab lus hauv peb lub hlis twg; net profit margin yog 15.15%, nce 5.38 feem pua ​​​​ntawm cov ntsiab lus xyoo-rau-xyoo thiab 1.67 feem pua ​​​​ntawm cov ntsiab lus peb lub hlis twg.

Ntxiv mus, nthuav nws cov lag luam ntu yog ib qho ntawm Ziyan Food cov tswv yim nce nyiaj tau los. Tom qab nws txoj kev nqis peev hauv Lao Han Bian Chicken thaum Lub Rau Hli, Ziyan Food tau ua dua tshiab rau lub Cuaj Hli los ntawm kev nqis peev hauv Jing Cui Xiang. Ziyan Food Thawj Tswj Hwm Ge Wuchao tau hais tias kev ruaj khov thiab kev tshawb nrhiav ntau haiv neeg yog ob qho kev sib cais ntawm kev tsim kho kev lag luam. Steadfastness yog lub hauv paus ntawm lub tuam txhab txoj kev loj hlob; txij li thaum lub tuam txhab tsim, peb tau sib sib zog nqus nyob rau hauv lub sab phaj braised zaub mov kev lag luam, cog lus rau consolidating peb txoj hauj lwm nyob rau hauv kev lag luam. Txawm li cas los xij, nrog kev hloov pauv hauv kev lag luam ib puag ncig thiab kev sib txawv ntawm cov neeg siv khoom xav tau, peb kuj pom qhov tsim nyog ntawm kev tshawb nrhiav cov hauv kev tshiab rau kev txhim kho ntawm lub hauv paus uas twb muaj lawm. Lub tuam txhab txuas ntxiv tshawb nrhiav ntau txoj hauv kev txhim kho los ntawm kev nthuav tawm ntau lub npe khoom lag luam, xws li "Feng Si Niang Qiaojiao Nqaij Npuas," "Shaguo Zhuangyuan," thiab "Jiaoyan Jiaoyu," npog cov pawg xws li noj mov xws li noj mov thiab cov zaub mov xws li braised, nrog rau cov tswv yim. koom tes nrog cov khoom noj xws li Lao Han Bian Chicken thiab Jing Cui Xiang. Lub tswv yim no qhib kev loj hlob dav dav rau lub tuam txhab. Los ntawm kev sib txawv ntawm cov tswv yim tsim qauv, lub tuam txhab tuaj yeem teb sai sai rau kev hloov pauv ntawm kev lag luam, txhim kho kev sib tw tag nrho, thiab ntxiv kev sib koom ua ke ntawm nws txoj haujlwm ua lag luam kom ua tiav txoj kev loj hlob mus ntev.

Ntawm qhov tod tes, nrog lub zog muaj zog ntawm lub tsev noj mov kev lag luam rov qab los, kev sib tw kuj tseem muaj zog dua. Ge Wuchao tau lees paub tias tom qab kis thoob qhov txhia chaw, cov neeg siv khoom xav tau hloov pauv, nrog rau kev tsom mus rau kev nyab xeeb thiab noj qab haus huv ntau ntxiv. Tsis tas li ntawd, raws li cov neeg siv khoom lub zog yuav rov qab los, nws tuaj yeem nyiam cov neeg sib tw ntau dua rau hauv kev ua lag luam. Yog li ntawd, Ziyan Food yuav tsum tau ntxiv dag zog rau kev tsim khoom lag luam thiab kev lag luam kev lag luam los txhim kho cov khoom lag luam thiab kev sib koom ua lag luam kom tswj hwm nws txoj haujlwm ua lag luam. Ntxiv dag zog rau cov khoom R & D thiab kev tswj kom zoo los muab kev nyab xeeb, cov khoom noj qab haus huv uas zoo dua rau cov neeg siv khoom xav tau yog qhov tseem ceeb.